SEO Blogger Blogspot search engine optimization (SEO) Tips and Tricks

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SEO Blogger Blogspot search engine optimization

Want to improve SEO on a Blogspot Blogger blog? This tutorial discusses how bloggers can optimize their blog using SEO techniques to improve indexing of their Blogger Blogspot blog and achieve a better ranking in search engine results. 

SEO Blogger Get Your Blog Listed by Major Search Engines

Getting listed in the major search engines is a must if you want to get traffic from search engines. I have written several in depth articles abouthow to add a sitemap to major search engines and how to add your blog to Google, Yahoo and MSN so I will not repeat myself. Follow these articles for step by step walkthroughs

SEO Blogger Optimize Your Blogger Post Titles

Major search engines lend a lot of weight to titles so it is important that you craft your post titles carefully. To optimize your post titles make them keyword rich and ensure the title clearly explains what the blog post is about. Try to put your keywords at the beginning of your title for best results and avoid repeating your keywords within the title. Avoid long titles as Google only displays about 65 characters in the search results anyway. 

Title tags are important if your Blogger blog is to attract traffic and rank in search engine results. On your blog home page the blog title appears between the title tags while on each individual post page it is the name of the article itself. While the title tags themselves are unseen by the visitor to your blog they are read when search engines crawl your blog. 

Search engines use title tags to display your post title as a headline in search engine results. Search engines also display a description of the article either by extracting it from the post content usually by picking up the first 150 characters of your post or by reading the meta description of the post if one exists. 

Meta descriptions can be crafted for individual posts in Blogger to good effect. Make descriptions unique for each post and ensure they contain your target keywords and keyword phrases to encourage search engines to extract snippets from them. To find out more about adding a meta description to an individual post please see my articleAdding Meta Tags to Blogger Blogspot Blog for Better SEO

SEO Blogger Use Target Keywords in Your Post Content

Make sure you know your targeted keywords and use them within your post content. One of the factors in determining rankings is the relevance of the targeted keywords in relationship to the text that appears in the post content.

SEO Blogger Change the Order of Post Title and Blog Title for Better SEO

One key change you can make to Blogger that will markedly improve the SEO of your blog is to adjust the title tags.

By default Blogger title tags are not optimized for search engines. The name of the blog appears before the name of the article which is not search engine friendly. Since search engines read left to right and give preference to what appears first having your blog name display before your post title is significant. To improve SEO it pays to adjust the order of title tags so that the your post title appears first:

SEO Blogger Make Your Title Tags Search Engine Friendly

One of the most important tweaks necessary for Blogspot Blogs is theadjustment of the title tags of your website because Blogger.com by default has not optimized these for search engines. To prove this point navigate to an individual post on your blog and you will see that the blogname appears first in the title bar at the top of your browser followed by the post name. As search engines place greater value on the first words of an entry this puts your site at a disadvantage in search engine results. Fortunately it is easy to reverse the blog name and the post name with a simple tweak

SEO Blogger Add a Social Networking Button to Your Blog

By adding a Social Bookmarking button to your website you will enable visitors to your blog to create links to popular social bookmarking sites such as Google, Technorati, Facebook, MySpace, Digg, Stumble Upon, Reddit, Delicious, Furl, Yahoo etc. This means that visitors to your site will be able share these links with others thereby helping you attract more traffic to your site and encourage return visits. 

SEO Blogger Build Quality Links

If you want to rank highly in Google and other search engines then you need to generate quality in-bound links. That doesn't mean exchanging links with everything and everyone as I see some new webmasters do. A few quality links from authoritative sites will boost your page rankings quickly and are far superior to a bunch of links from low ranking sites.

There are several good ways to generate links to your blog. One easy way is to to submit your site to blog directories. For more information on recommended blog directories please see my articleSubmit Your Blogger Blog to Blog Directories. Another way to cultivate in-bound links is to submit your best articles to article directories. A third possibility is to actively participate in forums and on other related blogs where commenting affords you the option of adding a link to your site.

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